Shopping Cart/Web page Builder In Detail:

Cart Templates
o Use can use the template provided, your own custom HTML template or use one of our pre-made or custom designs
o Allow the Ezy4U Shopping Cart owner to select a template, add or modify their own custom designed template or both
o Templates are pre-installed for you
o Allows the use of different templates for different pages

Site Features
o Contact Form - For the customer to request additional information
o Event Calendar - A list of events for the company, visible to the customer
o Links Page - A list of links that the Ezy4U Shopping Cart owner wants to share to the public [ideal to help with search engine placement]
o Guest Book - Allows the Ezy4U Shopping Cart owner to share their comments
o Articles - Lists articles that the Ezy4U Shopping Cart owner wants to share
o FAQ Creator - Lists frequently asked questions to save time answering repetitious emails
o Site Map - Shows all the pages on the site, dynamically so no need to create yourself
o Site Search - Allows the customer to search for pages by keyword
o Catalog Search - Optional advanced search page allows your customers to find specific products by keyword(s), category, and/or price range
o Error Page - Creates an automatic error page if a page is mistyped

Catalog Cart
o Integrates seamlessly with the standard Mals-eCommerce to process your orders via secure pages [see below]
o The customer can search products and descriptions by keyword or category
o Thumbnail images pop-up to show larger images or an html page for details
o Optional Order, Search and View Cart buttons can be added to match your site's look
o Catalog page contains page numbers with Previous/Next links for loading ease
o Optional cart quantity and totals on your catalog page keep your customer's total within sight at all times
o Dynamic 'continue shopping' links mean your the Ezy4U Shopping Cart owner will come back to the exact page they were looking at before
o Unlimited options with attributes (ex. color, size, style) can be added for each item
o Unlimited price-changing option with attributes (ex. X-Large is a higher price than Small, Medium or Large) can be added to each item
o Sale, Out of Stock and Inactive status capabilities for your products
o Categories can have subcategories, organized in the administration area
o Unlimited categories, products and options can be added
o Forgot your password link emails your information in case you forget it
o Five categories for each item to appear in
o Optional multi-column templates (2, 3 or 4 columns to open into a "more info" setup) gives you flexibility with your thumbnail layouts
o Uses .html extensions instead of long .php extensions
o The customer can also search by catalog number or price for products
o Add product keywords that don't show on the catalog page, but are searchable
o List items sold as "out of stock", with or without a "limited quantity" custom message, or don't show at all
o Item lists in administration area allow you to view items by a particular category or keyword
o Set categories, items or options to be inactive so they don't display
o Set descriptions for each of your categories
o Unique meta tag keywords and descriptions for each category make your catalog page search engine compatible

Advanced E-commerce
o Currency - easily set-up multiple currencies for international selling
o Featured Products - Display a list of your featured items for quick sales
o Price Discounts - Offer quantity discounts to the customer
o Gift Registry / Wish List - Allow the customer to save product wish lists, or include a bridal, baby or gift registry
o Coupon Page - Offer coupon codes for global discounts
o Gift Certificates - Allow the Ezy4U Shopping Cart owner to offer gift certificates to the customer
o Froogle Feeder - Upload a file directly to Froogle
o Inventory Control - Gives the customer the ability to set and track quantities for all or some products and/or the first product option
o Related Products - List of up to 5 related items for each product gives you more selling power
o Wholesale Capabilities - Password protected wholesale area allows qualified vendors to purchase items at their specific wholesale discount
o Default Products - Set any item or option as a "default" to make adding new products easier
o Product Reports - Show catalog pages in printable form and display packing lists for the Ezy4U Shopping Cart owner
o Order Tracking - View orders, show best selling sales reports, and allow the customer to view their order status if desired
o Affiliate Integration - Connect your catalog to the affiliate program
o Global Changes - Upload product text files, globally change sale prices, or globally delete products (the upload product text files allows you to mass-upload products into your catalog).
o Email a Friend - Optional links let the customer send friends product information for purchase at a later time

Additional Features
o A password protected administration area - the password is hashed and a user name included for added security
o Upload images right in the administration area - no FTP needed
o Page grouping allows you to set different page groups in different areas of the site - allows the Ezy4U Shopping Cart owner to change groups if desired.
o Database backup is included in the administration area - no need to access phpMyAdmin.
o Fully customizable for those with PHP / mySQL experience.

Mals-eCommerce